As an eCommerce business owner, you’re constantly trying to enhance the experience for your customers—as you should—considering that 58% of shoppers leave due to poor experience.
However, there is one crucial element you may not be considering: your product listing page.
And, it makes sense: your customer cannot buy something if they do not understand it.
Sounds simple enough: but is it really?
Did you know that a majority of small to medium eCommerce businesses are experiencing stunted growth because of poor product listing pages?
Some common problems include low-quality product images, truncated product descriptions, an overwhelming amount of options, and confusing navigation.
Fret not, there is a simple way to fix that:
Optimize your product listing page (PLP) to the last detail!